We customise your marketing to suit your unique business needs
You get the freedom to focus on running your business while we focus on your marketing
Know yourself and know your customer segmentations, we can facilitate:
- Customer personas mapping
- Business Model Canvas page - summary report
- SWOT Analysis
Business Roadmap to turn your strategy vision into actions - filling the gap between business strategy creation and implementation:
- Without a Roadmap, businesses can lose clear focus of the vision, communications become unclear, and teams fall short on delivery as they may not know exactly what to do in sharing the vision
- Roadmaps are an excellent communication tool for teams and stakeholders
Systems – get the right systems structure in place
- CRM system (Customer Relationship Management) enables the relationship, communications and interactions to be managed in the one place. This helps you improve your customer relationships which can transform your business.
- Marketing Automation with automated workflows to manage your leads from the top of the sales funnel, through the middle and all the way to conversion and beyond. This is done by focusing on the customer journey from touch-point to touch-point
Websites – that work harder for you
- Digital front door to your business, so it needs to reflect what you want people to see about you when they visit
- We can refresh your website or build you a new optimised, fast website
- Branding needs to shine through
- CTA (call-to-action) needs to be engaging and easy to to do
- User experience needs to be great and easy to navigate
- Speed – if it is too slow then you will lose your visitors
- SEO – (Search Engine Optimisation) this both an art and a science, which is critical for organic growth
We are your Outsourced Marketing Department
Brand Management
- Brand guidelines and tone of voice
- Making your business stand out
- Ensuring that content, communications, products and events are all ‘on-brand’
- Living the brand – all departments in sync with brand values and communications for a consistent customer journey across all touch-points
Marketing Management
- Creating engaging, fully integrated, marketing campaigns that promote your brand across all channels and touch-points
- Stakeholder management internal and external
Digital Marketing
- Social media management, content creation and graphics, posts, ads and reporting
- Email marketing – eDMs creation graphics & copy, sending, management and reporting
- Websites – management, updates, refreshes, rebuilds, creative, copy, SEO, Google Analytics and reporting
Content Marketing
- Blogs - creation graphics & copy, posting, optimising and reporting
- Newsletters - creation graphics & copy for online and print
- Brochures, flyers & sellsheets
- Direct mail
- Presentations for internal and external stakeholders
Traditional Marketing
- Radio
- TV
- PR
- Events
Customer Contact Centre
- Strategy
- Training
- Tools and resources